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Township to auction naming rights
PITTSBURGH, Nov. 26 (UPI) --
A Pennsylvania township is set to auction off the naming rights for a main thoroughfare running through a posh new development.
The top bidder in the 10-day eBay auction that begins Thursday evening will have the right to pick a new name for a street in Cranberry Township's Park Place, the Pittsburgh Post-Gazette reports.
It sounds like something that could really benefit their community,
says eBay pop culture expert Karen Bard.
Bruce Mazzoni, president of Cranberry Township Community Trust, told the newspaper inspiration for the fundraiser came from a recent eBay auction in which a bride auctioned the right to be a bridesmaid in her wedding.
The Cranberry Township auction will begin at 6 p.m. Thursday. The buy it now
price for the naming rights will be listed at $250,000.
Mazzoni told the Post-Gazette says proceeds from the auction will be used for several ongoing projects.
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